Social entrepreneurship is gaining popularity among businesses. Companies are becoming more committed in doing good deeds for the society as this is a way of increasing their customer pool.
“Customers are more likely to support companies that are doing good things for the communities round them,” exclaimed Issa Asad Florida entrepreneur, businessman, and telecommunications expert since 1996. Mr. Asad is the CEO of 2 companies in South Florida: Quadrant Holdings and Q Link Wireless.
Companies practicing social entrepreneurship also have a high employee retention rate. Employees are more inclined to stay and work in a business that has a good reputation and will even put in more effort in their work.
There are some companies that are known for their social entrepreneurship. These are 5 awesome social entrepreneurship companies:
1. Sanergy
This is a Kenya-based company. Kenya is known for its sanitation crisis especially in the slum areas. The company is known best for its efforts to try and improve the sanitation in these areas. Sanergy is doing this through the creation of a network of small-scale sanitation centers. The waste collected is converted into useful by-products that can be used such as organic fertilizer and energy that is renewable.
2. Indiegogo
This company has a mission statement that explains everything about them and the good they are doing. The mission statement says to empower everyone to change the world, one idea at a time. This company is doing that by helping people with dreams and ideas make them come true. They act as a link between entrepreneurs and those willing to fund their ideas. They also have donations for different projects around the world like the startup accelerator in Gaza.
3. Good Eggs
Good Eggs is an online grocery that helps the community by giving people access to fresh food that is locally available. They work to support local food systems that will eventually lead to a better world. This mission works towards maintaining the environment to promote food consumption.
4. Warby Parker
This eyeglass and eye wear company has set out to be socially responsible from the beginning. The company clearly illustrates the double bottom line. The company has a policy that mandates that one out of every pair of sunglasses sold will be donated. There is no other company that has started with a policy like this.
5. Lush
Lush is a cosmetics company. They are also leading to environmental awareness and ethical consumerism. Their products are free of packaging, and their mission is to make the world a habitable place for everyone and everything in it. They are known to give donations for environmental causes.
These companies and many more are known for their good deeds in the world. By doing these things, companies can address issues that affect the society and also environmental issues. As a result, they contribute positively to the economy and are also able to gain from their good deeds. Customers can relate to them, and this boosts their productivity.
More companies should embrace social responsibility and use it to make the world a better place. Making a positive impact on the lives of people should be the purpose of companies and not only focus on making profits.
