When you are planning to give a presentation, you should focus on impressing your audience. Nobody wants to go to a boring presentation. Issa Asad Florida businessman and entrepreneur agrees: “If your presentation is boring, you will not be able to get your message across as effectively as you want to,” said Mr. Asad, who is also the CEO of Quadrant Holdings and Q Link Wireless, located in South Florida.
Fortunately, there are simple things that you can do when you want to wow your audience. Here are Issa Asad 4 tips for a killer business presentation.
1. Focus On Telling a Story
A story will help you develop a genuine connection with the people you are presenting to and will help to prevent you from boring your audience to tears. During the presentation, tell stories that give your message a deeper meaning. You will be more likable and you will seem to be more genuine when you tell your personal stories. In addition, research has shown that statistics and facts stimulate only two areas of the human brains. Stories on the hand stimulate up to seven areas. By telling stories, you will be able to trigger emotional responses among your listeners. A story will help to make your presentation memorable.
2. Limit Yourself to Three Points
You should focus on conveying you message using three major points. It’s less likely for people to remember your message when you give them so many points in one presentation. Always remember that it is impossible to say everything that you want to say in one presentation. You should focus on the most important areas of the message that you want to convey. People have a short attention span. When you are presenting to them, it is highly likely that you will lose their attention by the time you get to the fifth point.
3. Don’t Forget That You’re Selling Ideas
It does not matter whether you are selling a product or the service. In today’s world, people are not really interested in buying product and services. They are interested in buying ideas. If you give people a good idea, you will make them interested in what you are offering. People are not buying the Apple watches because it’s a new product into market. It is because they like the idea that it can help them communicate better and get fitter. It is the ideas that you give your audiences that will make them passionate about the products or services you are selling.
4. Modify the Templates
It will not take a lot of time for you to modify an existing template. Modifying a template helps to make you present your ideas more effectively. Varying the template also helps you to show your audience that you know how to present your ideas. Do not hesitate to change the logos, colors and other elements that will help you create a totally unique look. Font selection is very important. It will help you to improve readability. Make sure that the template that you are going to use in your presentation is visually appealing.
